Tagged - Marketing
brands
Campus Brat: Logo Parentis
That cheerful logo has always been around me. Every time I logged in to play Club Penguin in my dad’s office, this was the logo on his browser homepage. When my dad got tenure in 2009, this was the logo on the envelope sharing the news. Read More
logos
Student opinions on the new logo
On a post on the r/Rochester subreddit on the rebrand, the top comment as of Oct. 19 reads: “It looks like one of those colleges you see advertised on tabloid websites that accept anyone with a pulse.” Read More
Boundless Possibility 2030 Strategic Plan
‘A brand is not just a logo’: University leadership explain new marketing strategy
The University announced a new set of logos and other branding elements as part of an overhaul of their branding and marketing strategies Oct. 2. Since 2023, the University has been planning a new marketing campaign as part of the “Boundless Possibility” strategic plan, aimed at elevating and building the University’s profile on a national […]
campus
Celebrate Diversity is the best marketing ploy ever
Celebrate Diversity, in essence, is the best mutually-beneficial marketing strategy that the University has to offer. Read More
